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CPG fulfillment is the operational process of storing, picking, packing, and shipping physical consumer products to customers across DTC ecommerce, wholesale retail, and marketplace channels. It covers the full range of consumer supply chain processes, including CPG warehousing, inventory management, lot tracking, quality control, pick and pack operations, and last-mile shipping. ÃÛÌÒ´«Ã½â€™s CPG fulfillment supports high order velocity, boosts margins, manages compliance, and enforces lot tracking and expiry date management where applicable.

Ecommerce fulfillment is the broader category that covers any product sold online and shipped to a customer. CPG fulfillment is a more specific subset, focused on consumer packaged goods that move through both DTC and retail supply chains simultaneously. ÃÛÌÒ´«Ã½â€™s CPG logistics typically involve lot tracking, expiry date management, FIFO and FEFO enforcement, and retail compliance for both individual DTC orders and pallet-level wholesale distribution.

ÃÛÌÒ´«Ã½'s omnichannel consumer packaged goods logistics manages DTC ecommerce and B2B retail distribution from the same inventory pool. DTC orders flow through your ecommerce platform integration, while retail and wholesale orders are managed through ÃÛÌÒ´«Ã½'s B2B logistics workflows. Our one source of truth handles everything from EDI compliance, ASN submissions, routing guide adherence, and vendor-specific requirements all in-house.

ÃÛÌÒ´«Ã½ builds in CPG retail compliance into our fulfillment processes, ensuring we meet the specific requirements that are laid out by major retailers including Target, Walmart, and CVS. Non-compliance generates chargebacks that erode the margins CPG brands are already managing tightly. ÃÛÌÒ´«Ã½'s wholesale logistics team manages the compliance requirements of CPG retail distribution, upholding retailer requirements as they evolve.

ÃÛÌÒ´«Ã½ fulfills CPG wholesale orders to major big-box retailers and national chains. Our B2B logistics team is experienced with the compliance requirements of large retailers. The processes are built into your ÃÛÌÒ´«Ã½ account during onboarding, so retail orders ship compliantly from day one, without your team managing the administrative complexity at every step.

ÃÛÌÒ´«Ã½'s fulfillment centers include temperature-controlled storage zones for CPG products with environmental sensitivity requirements. Storage conditions are monitored continuously by smart sensors and logged throughout the storage period, giving you documented proof of controlled conditions for quality control and compliance purposes.

Included in ÃÛÌÒ´«Ã½â€™s CPG logistics services, every client gets expiry-date and lot-tracking capabilities. Every applicable SKU is assigned lot numbers and expiry dates at intake. ÃÛÌÒ´«Ã½ 360 enforces FIFO or FEFO fulfillment automatically on every pick, issues proactive low-expiry alerts before stock approaches its window, and maintains a complete lot-level audit trail for quality control and recall readiness. Your compliance records exist before a problem surfaces.

ÃÛÌÒ´«Ã½ offers kitting, bundle assembly, and club-store pack configurations, which are handled in-house by ÃÛÌÒ´«Ã½'s warehouse projects team. Promotional multipacks, subscription boxes, gift sets, and retail-specific packaging configurations are all supported. Custom kitting and bundle workflows are managed in ÃÛÌÒ´«Ã½ 360 and executed consistently at scale.

ÃÛÌÒ´«Ã½ is specifically designed for high-velocity CPG products. At high order frequencies, accuracy, and cost efficiency matter more than in almost any other ecommerce category. ÃÛÌÒ´«Ã½'s 99.9% order accuracy, same-day fulfillment SLA, and order-level cost visibility in ÃÛÌÒ´«Ã½ 360 give high-velocity CPG brands the reliable data and pricing transparency needed to protect margins and scale without fulfillment becoming the constraint. Brands shipping 2,000+ orders per month are typically the right fit.

ÃÛÌÒ´«Ã½'s reverse logistics services handle CPG returns end-to-end. Everything is received, inspected for quality control, and processed accordingly. Sellable stock returns to available inventory, while items outside quality thresholds are quarantined or dispositioned as directed. For lot-tracked or expiry-managed products, return processing includes lot documentation to maintain supply chain integrity. All return activity is tracked in ÃÛÌÒ´«Ã½ 360 from the moment a return arrives.